Copywriting

105 Kangaroo Point Road, Kangaroo Point

Property Profile

Fusing timeless elegance with luxury and prestige, this designer residence overlooks the tranquil waters of Oyster Bay. Built to superior standards with no expense spared, the 'Sammit Developments' masterpiece is peacefully placed in the admired gated estate 'Matisse', while its dress circle location is moments to lifestyle amenities.

Set under high ceilings with hardwood floors, air conditioning and plantation shutters throughout, highlights include dual living areas plus a spacious media room and quality stone kitchen. There is a lavish master suite and home office/fourth bedroom, while outdoors features a sandstone bay view terrace complete with plunge pool.

Enveloped in beautifully manicured gardens, the double brick home's prized peninsular setting enjoys easy access to surrounding waterways, boat ramps and riverfront parklands. It is within walking distance of village shops, cafés, bus transport and Sylvania Heights Public School, and is just minutes from Southgate Shopping Centre.

579-593 Halcrows Road, Cattai

Property Profile

A rare opportunity to create a life of prestige rural living, the exclusive 'Broadwater Estate' presents a choice of acreage blocks, most capturing stunning valley views. Residents will also share in the ownership of over 200 acres of community land to enjoy picnics, hiking or fishing at the creek.

With a selection of 21 lots up to two acres in size, there is superb potential for motivated buyers to choose their ideal parcel of land to call home. Power and drainage are connected, and building can commence soon with the scope for a large home complete with pool and enviable entertaining area.

Holding a share of the community land opens up immense opportunities for nature lovers and young families to marvel at native bird life and wild kangaroos, or simply experience the beauty of the landscape. This extraordinary estate is close to great schools, shops and only one hour drive to Sydney CBD.

2 Raleigh Street, Dover Heights

Property Profile

Striking from the outside, stunning from within, 'Crest' is a world class contemporary home with breathtaking views that span over the district and harbour to the Harbour Bridge and city. Finished to an exceptional standard, it combines state-of-the-art interiors with premium appointments and bespoke architectural features across three opulent levels. It offers the perfect balance of form and function, providing a one-of-a-kind home for grand scale living and entertaining. Set on a prestige 574sqm block, the property is only moments from elite schools and shops.

4 bedrooms, 5 bathrooms, 4 car stacker
Flexible design, multiple living areas
Balconies/terraces and alfresco settings
Infinity pool, private landscaped gardens
Deluxe Gaggenau kitchen, butlers' pantry
Temperature controlled wine room, lift
Media/gym, steam room, home technology

McGrath Avoca

Office Profile

Solidifying a long standing relationship with the Avoca community, the McGrath Avoca office provides an authentic presence in the main retail and dining hub of the vibrant beachside suburb. This is the sixth office in the McGrath Central Coast network, expertly led by the licensee, co-owner and General Manager Jaime Woodcock in partnership with the number one McGrath agent in Australasia, Mat Steinwede. With over 30 decades’ experience selling in Avoca, Sales Manager Rod Cousins will drive a team of passionate local experts to continue to deliver outstanding results to local vendors. As well as property management, McGrath Avoca is the first office on the Coast to provide a growing holiday rental service.

Specialty suburbs:

AVOCA BEACH, COPACABANA, DALEY’S POINT, EMPIRE BAY, KILLCARE, PRETTY BEACH, WAGSTAFFE

Shad Hassen

Agent Bio

If you're seeking a real estate professional who's been there, done that, smashed numerous sales records and recently been recognised as one of Australia's best agents then Shad Hassen would have to be your first choice. Not only has he acquired more than 20 years of experience and a longstanding relationship network the envy of anyone in the industry, he has lived and breathed the inner west his whole life. He was there knocking on doors and selling property long before the region became such a hot spot and continues to dominate the market in no small part due to his unrivalled knowledge at a street level.

Not many agents can say that they’ve personally sold over 1,150 properties and not many agents call their own auctions but Shad has accomplished both. Shad is at the top of his game, meaning when you list a property through him you benefit from his confidence, maturity and finely tuned negotiation skills that produce a premium result.

14 Coolamon Avenue, Mullumbimby

Property Profile

Surprising acreage a short walk to the town centre

A patch of rural paradise at an in-town address, this fully renovated home is infused with love and designed to welcome family, friends or visitors into its warm heart. The rare one acre block is in a coveted cul-de-sac, a stroll from shops and schools.

Modern living/dining spaces convey simple-to-live-in vibe

Complimentary décor blends stone, timber, bespoke elements

Alfresco entertaining areas, rustic cookhouse for barbecues

Swimming pool, children’s playground, tree house, open lawn

Beautiful stone kitchen makes cooking a pleasure, not a chore

Fresh bedrooms, luxuriously appointed bathroom and ensuite

Quarters for when guests come to stay awhile, or to rent out

DA approved plans for art studio with bathroom facilities

Fireplace, ducted air conditioning, fire pit, three garages

Near cafés and Shearwater, The Mullumbimby Steiner School

The words, the blurb, the script. However you want to say it, we write it better.

While the real estate agent has the gift of the gab, the copywriter is the ultimate translator, conveying the key selling features and marketing angles into clear, accurate and compelling copy. The real estate photos will capture a buyer’s attention, but the website copywriting will convince them that this home is the one.

An onsite copywriter will get a first hand impression of the property, take notes, interview your vendor like they’re a rock star and then get the lowdown from the listing agent. It’s when they leave the property that the magic happens, with a tireless supply of adjectives and the right amount of creativity to describe the property within a strict character count (not a word count - we’re much more precise).

Offsite copywriting or site unseen seems like a near impossible task but it’s a proven winner with our clients.

We’re an adaptable bunch. The copy team can write to your style, for your brand, with consistency.

We know writing about yourself is hard! So we don’t just write about properties, we can help with agent marketing, from agent bios to office profiles.